Introducing the eCairn Tribes Insider
eCairn Conversation™ features a new functionality called Tribes Insider. Check out this 3 minute long video and discover how to fully leverage the tribal structure of the social web:
In a few words, the Tribes Insider allows you to:
– identify the segments of the social web where your brands or topics are discussed;
– get actionable insights on your brands and topics;
– and analyse specific regions in the social web by segmenting it geographically or thematically.
While other listening platforms enable brands to measure share of voice and discover insights by platform, eCairn is the only platform enabling brands to drill down by tribe/vertical and geographies.