The Next Step in Social: Beyond Listening & Engagement #SVAMA

I went to the Social Media Event at Adobe and, as usual, it was a great experience. Great panel: Maria Poveromo, Director of Social Media, Adobe Systems Laura Messerschmitt, Senior Marketing Manager, Intuit Susan Etlinger, Consultant, Altimeter Group Rob Fuggetta, Founder & CEO, Zuberance Moderator – Chris Arens, noted influencer, author and marketing/ad agency veteran […]

Social Media and Scalability

One of the top discussed topic in the social media blogs is the inability for social media to scale. What people mean by that ? , they recognize how challenging & time consuming it is for marketers to spend hours in blogs and social media versus online advertising campaigns where a brand can position a […]