How to Engage on Twitter: Opinions

As you try to build relations with new affluents, you may notice that these people frequently communicate their opinion as they tweet. Most noteworthy, 0pinions are great opportunities to engage on a very personal level.


B
elow is a breakdown of different opinion-centric types we’ve encountered:

 

  • A tweet without a link that self-contains an opinion. It may be framed as a question in which  a person asks his/her audience to chime in. 
  • A tweet in which a person states an opinion about content in a link added to the tweet
  • A tweet that reinforces how a prospect feels/think about content found in link in tweet

Here are the different tactics to use to engage on an opinion type of tweet.

1) A self-contained opinion


A self-contained opinion is very personal. It’s a strong viewpoint aimed at agreeing/disagreeing about something, communicating a belief/observation/lesson, making deductions (if this, then that) or reinforcing other’s opinions through a RT or a mention of the (Love this!!! RT OR @zyx)

Therefore, the options to engage are:

  • Agreeing or challenging the opinion (especially if it was worded as a question)
  • Probing a bit more where the opinion comes from by asking a question: why do you think …, ask for data points or real live experience.
  • Adding to the person opinion by sharing relevant data points, personal lessons and experience

2) An opinion about content in a link    

Often, people tweet their 2 cents about a piece of content that sparked their interest. It’s a way to share their opinion with their audience either by reinforcing with the thoughts expressed in a linked piece of content (Love this!!! xyz…)

The tactics described above still apply but, this time, you can also leverage any thoughts/datapoint/opinions expressed in the tweeted article to chime in on the person’s opinion

Opinions

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